Email Policy
Gift Card Manager ("we", "us", or "our") values your privacy and is committed to responsible email practices. This Email Policy outlines how we manage email communication with our users, including the types of emails we send, how we handle subscriptions and unsubscriptions, and our processes for managing deliverability and user preferences.
1. Types of Emails We Send
We send two categories of emails to our users:
A. Transactional Emails
These emails are essential for providing our service and are sent in response to specific user actions. Examples include:
- Welcome Emails: Sent immediately after a user signs up to confirm their account and provide next steps.
- Monthly Subscription Emails: Sent at the start of each billing cycle, these emails include details of the digital gift cards being issued that month, including redemption instructions and expiration information.
- Subscription Updates: Notifications about changes to your account, such as upcoming billing, successful renewals, or cancellation confirmations.
- Support-Related Emails: Responses to customer support inquiries or issue resolutions.
These emails are mandatory for maintaining your subscription and cannot be unsubscribed from without canceling your account.
B. Promotional or Marketing Emails
Occasionally, we may send marketing communications, including:
- New feature announcements
- Limited-time promotions or discounts
- Seasonal gift card campaigns or bonus programs
- User satisfaction surveys
We limit marketing emails to no more than two per month, unless you opt into a higher frequency (e.g., product update newsletters).
2. How We Manage Email Lists
We maintain our email lists using industry-standard practices to ensure accuracy, relevancy, and compliance:
- Consent-Based Enrollment: We only add users to our email list when they create an account, request information, or explicitly opt in.
- List Segmentation: Our mailing list is segmented between transactional and marketing contacts. This allows users to manage marketing preferences independently.
- Data Integrity: We use automation to regularly validate and clean our list, removing duplicate or inactive addresses.
3. Managing Bounces, Complaints, and Unsubscribes
We monitor and respond to deliverability signals using automated systems:
Bounces
- Hard Bounces: Email addresses that are invalid or permanently undeliverable are immediately removed from all future communications.
- Soft Bounces: Temporarily undeliverable emails are retried several times before being suppressed.
Complaints
- If a recipient marks our email as spam, that email address is automatically suppressed from future sends.
Unsubscribes
- Every promotional email includes a clear unsubscribe link.
- Users can manage preferences or unsubscribe entirely via their account settings or by contacting support.
- Unsubscribes are processed in real time, ensuring no further marketing messages are sent.
4. Email Sending Infrastructure
We send all emails through a reputable email delivery service provider (ESP) with strong deliverability reputations and compliance with anti-spam laws (e.g., CAN-SPAM, GDPR):
- Emails are authenticated via SPF, DKIM, and DMARC to prevent spoofing.
- We monitor open rates, click-through rates, and unsubscribe behavior to improve email quality.
- We do not sell, rent, or share email addresses with third parties for their marketing purposes.
5. Examples of Email Content
Here are some examples of the types of emails we send:
Welcome Email (Transactional)
Subject: Welcome to Gift Card Manager 🎁
Hi [Name], welcome aboard! Your first gift card will be delivered on [Date]. In the meantime, here's how to get the most out of your subscription...
Monthly Gift Card Delivery (Transactional)
Subject: Your [Month] Gift Card is Here!
Hello [Name], your [Retailer Name] gift card worth $[Amount] is ready. Click below to redeem it...
Cancellation Confirmation (Transactional)
Subject: Your Subscription Has Been Canceled
Hi [Name], we're sorry to see you go. Your subscription has been canceled effective [Date]. You'll still have access until the end of your billing cycle...
Seasonal Promotion (Marketing)
Subject: 🎉 Holiday Bonus! Get $10 Extra on Your Next Gift
Celebrate the season with a bonus! For a limited time, refer a friend and get $10 added to your next card...
6. User Preferences & Contact
Users can manage their email preferences from within their account settings or by contacting us at support@gift-card-manager.app.
If you have any questions about our email practices, please contact us at:
Gift Card Manager
Email: support@gift-card-manager.app
Website: https://gift-card-manager.app